Thank You to our Sponsors:

What is Cultiv8?

  • Wednesday, November 15th
    • 6:00 PM Welcome Reception and Dinner
  • Thursday, November 16th
    • 8:00 AM Registration and Breakfast
    • 9:00 AM to 4:30 PM Conference

This is an opportunity for the leaders of the food and farming industries to dialogue about the future of feeding the world. This forum considers the converging forces impacting the direction of food and farming. Topics of conversation promise to be on the forefront of the issues the industry is facing today.

In both today’s local and global marketplace, a wide variety of forces are at play impacting how food is produced. Factors such as customers becoming actively engaged in how their food is grown and processed, coupled with demands from regulators, retailers, shareholders and the media, all contribute to how you operate your business.



To be successful in this multi-dimensional environment, business leaders need to have an understanding of the myriad of issues driving the future of food and their competitive position in world markets. This includes staying abreast of changes in technology, politics and government, market forces and business risk. It also means having insight into how best to take knowledge of these topics and keep a business on the cutting edge.


Cultiv8 seeks to provide a working insight into how these forces are interconnected and ultimately how they will affect the future of food production and your business.





Hotel Booking Information

  • AgSafe Room Block Rate = $319 (does not include taxes and fees)
  • Rate good for Studio Suits, One-bedroom Suites, Spa Suites 
  • For more info visit:
  • To make reservation contact Natalie Gupton at 606-307-7723 or email
  • Please indicate dates check-in and check-out dates and room preference

2023 Forum Lineup

Exploring the Brain Science of Communication in Constantly Changing World

1:30 PM

Eric Bailey, Bailey Strategic Innovations Group

It is not news that the world is changing, but the rate of change is increasing exponentially. We are at a point in time where technology and expectations are changing faster than humans can adapt. What can brain science teach us about improving our efficacy in communication and leadership in this ever-changing environment? This session will forever change the way you see the world around you.

Eric M. Bailey is the bestselling author of The Cure for Stupidity: Using Brain Science to Explain Irrational Behavior and President of Bailey Strategic Innovation Group, one of the fastest-growing human communication consulting firms in the United States. Eric has a diverse set of experiences that includes helping NFL All-Pro Larry Fitzgerald pet a rhinoceros, doing barrel rolls in an F-16, and chatting with LL Cool J on the campus of Harvard University. 



Eric M Bailey
Author & President
Bailey Strategic Innovation Group

Shifting Labor Markets, Moving Targets and Rethinking Strategies

9:15 am

Matt Roberts, PHD, Terrain/American AgCredit

Over the past three years, we’ve heard a tremendous amount about the dire situation in the labor market, particularly in Agriculture. Join Dr. Matt Roberts to learn the root cause of America’s labor situation, see how it compares to the rest of the world and what we can do, individually, and as an industry, to mitigate the effects.

Matthew Roberts, Ph.D., is Terrain’s senior grain analyst. As a part of the Terrain team of economists, he delivers expert analysis to the customers of American AgCredit, Farm Credit Services of America and Frontier Farm Credit.  

Matt has extensive experience as a commodity economics research consultant, grain marketing educator and professional speaker on grain and biofuel markets. He spent 15 years as an assistant and associate professor and Extension grain marketing specialist in the Department of Agricultural, Environmental and Development Economics at The Ohio State University. Matt was also managing director of The Kernmantle Group, a commodity economics research and training consultancy that he founded. Matt earned his Ph.D. in economics from North Carolina State University and has published on the use of derivatives for risk management in agricultural production

Matthew C Roberts PhD.
Senior Analyst
Terrain/American AgCredit

Financial Investments and Market Forces

10:15 am

Kelly McMurray, Morgan Stanley

Join Kelly McMurray, a Senior Vice President, and Family Wealth Advisor with Morgan Stanley for a discussion on the current state of the markets. She will share thoughts from Morgan Stanley’s Global Investment Committee on the equity market’s resilience to one of the most aggressive interest rate cycles by the Fed, inflation, corporate earnings and how all these things drive our portfolio recommendations. What are the Themes for the Next Bull Market?

Kelly McMurray is a highly accomplished Senior Vice President / Family Wealth Advisor at Morgan Stanley. With a career spanning over two decades, she began her journey in the Financial Services Industry in 2002 as Financial Advisor. Over the years, Kelly has honed in her expertise in wealth management, working with highly affluent families, high-net worth individuals, and local non-profits. She takes pride in the unwavering commitment to excellence for her clients, earning her a spot on the Forbes Top Women Wealth Advisors Best-In-State 2023 list.

Kelly McMurray
Senior Vice President
Morgan Stanley Wealth Management

Seeds of Change: Growing Agricultural Efficiency with Generative AI

12:30 pm

Morrison Jacobs, Bayer Crop Science

Advanced digital technologies improve our chances of discovering new tools for the agricultural industry. By designing AI tools that learn alongside us, farmers can make strategic decisions about how to manage their operations, allowing them to conserve limited resources, optimize inputs, and accomplish more with less. In this session, we’ll explore some of the many new and unexpected ways Bayer is utilizing this new technology to revolutionize the industry.

Morrison is a passionate Data Science leader with 17 years of industry experience with Monsanto and Bayer. Morrison has been focused on creating Revo-Evolutionary advancements by blending Data Science with agricultural business acumen to create novel and 1st ever phygital experiences, creating new value for Farmers with an eye towards helping feed an ever-growing planet.  These disruptive and transformative innovations have led to more than a dozen global patents in the Digital Agriculture domain.


Currently, Morrison leads teams of data scientists within the Bayer Crop Science IT Decision Science group that focused on business transformation by creating new and novel actionable insights and value creation through understanding of customer data; developing models to test and rapid protype the desirability, viability and feasibility of new business models and Go-to-Market approaches; and building insights to better understand Customers, behaviors and needs to improve satisfaction.

Morrison Jacobs
Global Analytics Lead
Bayer Crop Science

Looking to get Involved?

  • 2 complementary CULTIV8 registrations.
  • Prominent company name/logo recognition on CULTIV8 materials.
  • Opportunity to welcome attendees during the welcome reception and dinner on November 15, 2023
  • Opportunity to include a promotional video during the forum’s opening on November 16, 2023
  • Opportunity to introduce a forum speaker during CULTIV8 on November 16, 2023
  • 2 exclusive e-blasts to AgSafe distribution list
  • Company name/logo on CULTIV8 promotional item of AgSafe’s choosing
  • Company name/logo in prominent location on the CULTIV8 webpage
  • Sponsor badge recognition for all company CULTIV8 attendees
  • 1 complementary CULTIV8 registrations.
  • Company name/logo recognition on CULTIV8 materials.
  • Opportunity to introduce a forum speaker during CULTIV8 on November 15, 2023
  • Recognition in e-blasts to AgSafe distribution list
  • Company name/logo on CULTIV8 promotional item of AgSafe’s choosing
  • Company name/logo in prominent location on the CULTIV8 webpage
  • Sponsor badge recognition for all company CULTIV8 attendees
  • Del Bosque Farms, INC

    Legacy Circle

  • Alta Vineyard, LP

    Partners in Safety

  • ICW Group

    Partners in Safety

  • Vino Farms

    Partners in Safety

  • Innovative Produce

    Legacy Circle

  • Bayer Crop Science

    Legacy Circle

  • ASP Farm Services

    Legacy Circle

  • AG Health Benefits Alliance

    Partners in Safety

  • Cortina Vineyard Management

    Partners in Safety

  • Lakeside Organic Gardens

    Partners in Safety

  • Ma Garcia Agri Labor, INC.

    Partners in Safety

  • Terranova Ranch

    Partners in Safety

  • The Wonderful Company

    Legacy Circle

  • Arthur J. Gallagher & Co. Insurance

  • Duncan Family Farms

  • The Morning Star Company

  • Walsh Vineyards Management

  • Silverado Farming Company, Inc.

  • Rios Farming Company, LLC

  • Ocean Mist Farms

  • Al Pak Labor/Braga Ranch

  • Paragon Personnel

  • Syngenta

  • Premium Packing

  • Fetzer Vineyards

  • Premium Employment Services

  • Pacific Internal Marketing / Dynapac Harvesting