“ACTIVATE24 is a one-of-a-kind conference, focused on the industry's most vital resource, it's people. With more than 50 sessions being offered in English and Spanish, this two-day conference will cover a wide range of critical topics from the fundamentals of health and safety -- such as mental workplace health and compliance planning. Special emphasis is given to providing practical information, solutions, resources and professional development for agricultural supervisors, safety and human resources professionals and executives alike."

about Marshal 

Marshal was raised on his family’s fifth generation fruit and vegetable farm in Plant City, FL. After graduating from the University of Florida, he began a career in the vegetable seeds industry. He currently works with Bayer Vegetable Seeds as a member of their Global Strategic Accounts team. His personal farm experience and professional work across the produce industry have given him a close look at stress and challenges in agriculture.


Outside of work, he and his family are active advocates for mental health and stress management in- and outside of agriculture. Through their Mind Your Melon platform, they seed to inspire healthier minds through proactive lifestyles.  

Plenary Session  

Thursday, February 22, 2024 

7:45 – 9:15 AM (Immediately Following the Annual Meeting) 


Tina Huff, PhD, SHRM-SCP 

From Stress to Success – Discover Refinement through Resilience 

Recognizing and acknowledging early warning signs of stress and burnout should be celebrated!   

Awareness is the first step in refreshing our environment for personal and career success.  The second step may take some transformation – and change requires guts and persistence! 


Discover tools you can use in your quest to nurture excellence in yourself and in your team.  

AllWays Safe | Agricultural Safety Award

The AllWays Safe Agricultural Safety Award Recognition Program is designed to honor those who have dedicated themselves towards ensuring the safety and health of agricultural workers. AllWays Safe is sponsored by our partners at The Almond Board of California. 

Award winners will be recognized and celebrated at our Wednesday Night Celebration Dinner presented by Agile Occupational Medicine. 

AgSafe Golf Scramble | Feb 20, 2024

Join us at the picturesque Old Del Monte Golf Course for the AgSafe Golf Scramble. Whether you are a novice golfer or a veteran, this golf tournament is fun for all players. The Old Del Monte Golf Course opened in 1897, and is the oldest continuously operating course west of the Mississippi, and annually hosts the Monterey Open and the Monterey City Amateur. Come enjoy one of the most beautiful golf courses on the peninsula and play a piece of history!


Registration: 8:00 AM – 9:00 AM
Shot Gun Start: 9:00 AM
Cost: $250/player $875 per foursome
(Green fee, cart, breakfast, snacks, prizes and swag)


Interested in becoming an ACTIVATE24 Sponsor?

Hyatt Regency Monterey Hotel and Spa on Del Monte Golf Course 

1 Old Golf Course Road, Monterey, California, United States, 93940-4908 


$249 standard overnight room rate (does not include taxes and service fees) 

The Room Block is closed, contact Athena Ushana at AthenaU@agsafe.org to check availability.

Conference Pricing

  • Del Bosque Farms, INC

    Legacy Circle

  • Alta Vineyard, LP

    Partners in Safety

  • ICW Group

    Partners in Safety

  • Vino Farms

    Partners in Safety

  • Innovative Produce

    Legacy Circle

  • Bayer Crop Science

    Legacy Circle

  • ASP Farm Services

    Legacy Circle

  • AG Health Benefits Alliance

    Partners in Safety

  • Cortina Vineyard Management

    Partners in Safety

  • Lakeside Organic Gardens

    Partners in Safety

  • Ma Garcia Agri Labor, INC.

    Partners in Safety

  • Terranova Ranch

    Partners in Safety

  • The Wonderful Company

    Legacy Circle

  • Arthur J. Gallagher & Co. Insurance

  • Duncan Family Farms

  • The Morning Star Company

  • Walsh Vineyards Management

  • Silverado Farming Company, Inc.

  • Rios Farming Company, LLC

  • Ocean Mist Farms

  • Al Pak Labor/Braga Ranch

  • Paragon Personnel

  • Syngenta

  • Premium Packing

  • Fetzer Vineyards

  • Premium Employment Services

  • Pacific Internal Marketing / Dynapac Harvesting